{"id":236817,"date":"2020-11-04T10:29:14","date_gmt":"2020-11-04T09:29:14","guid":{"rendered":"https:\/\/presentiadm.com\/?p=236817"},"modified":"2022-02-01T15:35:45","modified_gmt":"2022-02-01T14:35:45","slug":"comment-vendre-du-sang-en-ligne","status":"publish","type":"post","link":"https:\/\/presentiadm.com\/fr\/como-vender-granel-online\/","title":{"rendered":"\u00c9tude de cas : comment vendre en masse en ligne"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Il y a un peu plus d'une semaine, nous avons publi\u00e9 le site web de <a rel=\"noreferrer noopener\" href=\"http:\/\/lapimientadorada.com\" target=\"_blank\"><strong>lapimientadorada.com<\/strong><\/a>un charmant magasin de produits en vrac situ\u00e9 dans le centre de Bilbao. L'entreprise avait un grand d\u00e9fi \u00e0 relever : se lancer sur le march\u00e9 de la vente en gros. <strong>ventes en ligne<\/strong> sans perdre l'essence de la <strong>les entreprises locales. <\/strong>Dans cet article, nous examinons les d\u00e9fis particuliers auxquels nous sommes confront\u00e9s lorsque nous r\u00e9fl\u00e9chissons aux questions suivantes <strong>comment vendre en vrac en ligne<\/strong> efficacement. <\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"solucion-think-global-act-local\">Solution : penser global, agir local<\/h2>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Tout en utilisant la puissante technologie WordPress qui permet une visibilit\u00e9 nationale et internationale, La Pimienta Dorada a choisi de n'afficher que dans sa r\u00e9gion. Elle a ainsi respect\u00e9 sa devise, \u00e0 savoir <strong>la durabilit\u00e9 <\/strong>et <strong>la consommation responsable. <\/strong>A cette fin :<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Nous optimisons le r\u00e9f\u00e9rencement du site avec des mots-cl\u00e9s sp\u00e9cifiques de nature locale.<\/li><li>La plateforme a \u00e9t\u00e9 configur\u00e9e de mani\u00e8re \u00e0 ce que les achats ne soient possibles qu'\u00e0 l'int\u00e9rieur de la province.<\/li><li>Nous adaptons les messages et les co\u00fbts de livraison \u00e0 cette r\u00e9alit\u00e9.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"solucion-think-global-act-local\">Quantit\u00e9<\/h2>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">En g\u00e9n\u00e9ral, <strong>toute entreprise qui envisage de vendre en vrac en ligne (ou au poids) <\/strong>seront confront\u00e9s \u00e0 certains d\u00e9fis qu'il convient de prendre en compte avant de faire le saut vers l'internet :<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"478\" src=\"https:\/\/presentiadm.com\/wp-content\/uploads\/2020\/11\/captura_pesos-1024x478.jpg\" alt=\"\" class=\"wp-image-236822\" srcset=\"https:\/\/presentiadm.com\/wp-content\/uploads\/2020\/11\/captura_pesos-1024x478.jpg 1024w, https:\/\/presentiadm.com\/wp-content\/uploads\/2020\/11\/captura_pesos-980x458.jpg 980w, https:\/\/presentiadm.com\/wp-content\/uploads\/2020\/11\/captura_pesos-480x224.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\"><li>Si nous optons pour la <strong>premier choix, <\/strong>a <strong>calculateur de prix<\/strong> <strong>final <\/strong>en fonction de la quantit\u00e9 introduite serait la plus appropri\u00e9e. En revanche, si l'on opte pour l'option<strong> deuxi\u00e8mement,<\/strong> nous introduirons les prix d\u00e9j\u00e0 d\u00e9finis pour chaque alternative. <\/li><li>Bien que la premi\u00e8re option semble offrir plus de libert\u00e9, \u00e0 La Pimienta Dorada, nous avons d\u00e9cid\u00e9 d'inclure certains \u00e9l\u00e9ments dans le projet. <strong>options pr\u00e9d\u00e9finies <\/strong>Les sites web les plus populaires qui rendent l'ensemble du processus d'achat et de vente plus pratique et plus facile \u00e0 g\u00e9rer. <\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Le Conseil : <\/strong>Faites une br\u00e8ve r\u00e9flexion sur <strong>ce qui vous convient le mieux<\/strong> en fonction de la nature de vos produits, de vos clients et des implications techniques de chaque solution.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"solucion-think-global-act-local\">Prix<\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignleft size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/presentiadm.com\/wp-content\/uploads\/2020\/11\/ejemplo-ficha-producto.jpg\" alt=\"\" class=\"wp-image-236823\" width=\"154\" height=\"237\" srcset=\"https:\/\/presentiadm.com\/wp-content\/uploads\/2020\/11\/ejemplo-ficha-producto.jpg 276w, https:\/\/presentiadm.com\/wp-content\/uploads\/2020\/11\/ejemplo-ficha-producto-194x300.jpg 194w\" sizes=\"(max-width: 154px) 100vw, 154px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Plus l'utilisateur est inform\u00e9, mieux c'est. C'est pourquoi, si vous optez pour des options de poids pr\u00e9d\u00e9finies, il est pr\u00e9f\u00e9rable d'indiquer \u00e0 l'utilisateur la plus petite quantit\u00e9 qu'il peut envoyer (avec un \"\u00e0 partir de\").<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Le Conseil : <\/strong>Avant de vous lancer dans la vente en ligne, d\u00e9terminez si vous souhaitez afficher le prix par kg, par 100 g ou par produit. En y r\u00e9fl\u00e9chissant d\u00e8s le d\u00e9part, vous faciliterez la mise en place de votre syst\u00e8me par la suite.<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"solucion-think-global-act-local\">L'avenir de la vente au d\u00e9tail de produits alimentaires en ligne<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Il est d\u00e9j\u00e0 bien connu que le commerce \u00e9lectronique en g\u00e9n\u00e9ral conna\u00eet une croissance constante. Selon la Commission europ\u00e9enne, le commerce \u00e9lectronique en g\u00e9n\u00e9ral conna\u00eet une croissance soutenue. <strong><a href=\"http:\/\/www.cis.es\/cis\/opencm\/ES\/2_bancodatos\/estudios\/ver.jsp?estudio=14508\" target=\"_blank\" rel=\"noreferrer noopener\">Barom\u00e8tre de la CEI (mai 2020),<\/a><\/strong> 23% des m\u00e9nages ont augment\u00e9 leurs achats en ligne pendant la p\u00e9riode d'alerte. En outre, 1% ont d\u00e9clar\u00e9 qu'ils achetaient en ligne pour la premi\u00e8re fois. Eurostat a \u00e9galement corrobor\u00e9 cette croissance, comme le montre son rapport sur les achats en ligne. <strong><a href=\"https:\/\/ec.europa.eu\/eurostat\/web\/products-eurostat-news\/-\/DDN-20200420-2\" target=\"_blank\" rel=\"noreferrer noopener\">Article d'avril 2020,<\/a><\/strong> 60% des citoyens europ\u00e9ens ont fait des achats en ligne au cours de l'ann\u00e9e \u00e9coul\u00e9e, contre 56% l'ann\u00e9e pr\u00e9c\u00e9dente.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"723\" src=\"https:\/\/presentiadm.com\/wp-content\/uploads\/2020\/11\/Share-of-population-that-shop-online-1024x723.png\" alt=\"\" class=\"wp-image-236830\" srcset=\"https:\/\/presentiadm.com\/wp-content\/uploads\/2020\/11\/Share-of-population-that-shop-online-980x692.png 980w, https:\/\/presentiadm.com\/wp-content\/uploads\/2020\/11\/Share-of-population-that-shop-online-480x339.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><br>En ce qui concerne les <strong>INDUSTRIE ALIMENTAIRE<\/strong> En particulier, l'Association espagnole des distributeurs, des libres-services et des supermarch\u00e9s (ASEDAS) a confirm\u00e9 l'augmentation des ventes en ligne du secteur dans son rapport sur le commerce \u00e9lectronique. <strong><a href=\"http:\/\/www.asedas.org\/proximidad-digital-el-covid-19-pone-de-manifiesto-la-complementariedad-de-los-canales-fisico-y-online\/\" target=\"_blank\" rel=\"noreferrer noopener\">Observatoire de l'\u00e9volution du commerce \u00e9lectronique dans l'industrie alimentaire<\/a><\/strong>Cependant, il ne faut pas oublier que ces \u00e9tudes sont g\u00e9n\u00e9ralement r\u00e9alis\u00e9es par de grandes marques et des cha\u00eenes de supermarch\u00e9s.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><br>Toutefois, il est int\u00e9ressant d'examiner les donn\u00e9es pr\u00e9sent\u00e9es dans son enqu\u00eate (plus de 4 000 entretiens) pour voir l'impact de Covid sur l'achat en ligne de produits alimentaires, dont le nombre d'acheteurs en ligne est en augmentation.<strong> utilisateurs mixtes<\/strong> (en ligne et hors ligne) par 4,8% et leur <strong>utilisateurs purs <\/strong>(uniquement en ligne) de 1,4%. Dans le m\u00eame temps, on observe une r\u00e9duction notable de 8,3% du nombre de personnes qui n'ach\u00e8tent que dans le circuit physique.<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"solucion-think-global-act-local\">Conclusions<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dans ce contexte, il existe <strong>de nouvelles opportunit\u00e9s et de nouveaux d\u00e9fis,<\/strong> surtout pour les petites entreprises, qui ont un grand potentiel de diff\u00e9renciation. Pour pouvoir rivaliser avec les grandes cha\u00eenes de magasins, il est n\u00e9cessaire d'offrir un service de qualit\u00e9. <strong>produit diff\u00e9renci\u00e9,<\/strong> avec un <strong>proposition de valeur unique <\/strong>bien pens\u00e9. <a href=\"https:\/\/lapimientadorada.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">La Pimienta Dorada<\/a> est un exemple clair de la mani\u00e8re dont la qualit\u00e9 et l'unicit\u00e9 du produit conf\u00e8rent une identit\u00e9 unique et une capacit\u00e9 de fid\u00e9lisation.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><br>En outre, il est important de ne pas oublier les <strong>les d\u00e9fis logistiques et d'exp\u00e9dition,<\/strong> une question importante sur laquelle les petites et moyennes entreprises tentent d'innover, car elles ne disposent pas d'autant de ressources que les grandes cha\u00eenes.<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\"\/>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-fe48e5de wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background\" href=\"https:\/\/presentiadm.com\/fr\/contacter\/\" style=\"background-color:#4f32f5\">Vous avez des doutes sur la vente en ligne ?<\/a><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Cela fait un peu plus d'une semaine que nous avons lanc\u00e9 le site web de La Pimienta Dorada. Dans cet article, nous examinons les d\u00e9fis particuliers auxquels nous sommes confront\u00e9s lorsque nous r\u00e9fl\u00e9chissons \u00e0 la mani\u00e8re de vendre efficacement des produits en vrac en ligne. <\/p>","protected":false},"author":1,"featured_media":240264,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"<!-- wp:paragraph -->\n<p>El pr\u00f3ximo <strong>15 de septiembre<\/strong> tendr\u00e1 lugar la <strong>tercera edici\u00f3n<\/strong> del <strong>Ecommerce Tour Euskadi<\/strong>, un encuentro <strong>100% online<\/strong> esta vez, para mantenerse al d\u00eda de las <strong>\u00faltimas tendencias<\/strong> en comercio electr\u00f3nico.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><strong>Ecommerce Tour<\/strong> se presenta como un ciclo de eventos que se realizan en distintas capitales. En esta ocasi\u00f3n, la puesta en marcha ser\u00e1 en Vitoria, aunque se seguir\u00e1 en remoto a causa de la situaci\u00f3n generada por la COVID-19. La organizaci\u00f3n espera recibir m\u00e1s de 1.000 asistentes online. <\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:uagb\/advanced-heading {\"block_id\":\"9d61e03d\",\"classMigrate\":true} -->\n<div class=\"wp-block-uagb-advanced-heading uagb-block-9d61e03d\"><h2 class=\"uagb-heading-text\">Dirigido a retailers, profesionales y startups del sector<\/h2><div class=\"uagb-separator-wrap\"><div class=\"uagb-separator\"><\/div><\/div><p class=\"uagb-desc-text\"><\/p><\/div>\n<!-- \/wp:uagb\/advanced-heading -->\n\n<!-- wp:paragraph -->\n<p>En esta <strong>edici\u00f3n virtual<\/strong> no solo se hablar\u00e1 de tiendas online sino que tambi\u00e9n se abordar\u00e1n tem\u00e1ticas vecinas como el <strong>email marketing,<\/strong> la <strong>log\u00edstica,<\/strong> la <strong>transformaci\u00f3n digital <\/strong>integral y la <strong>omnicanalidad.<\/strong> As\u00ed, se trata de una gran oportunidad para obtener una visi\u00f3n completa e integradora de las necesidades de la venta online.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:uagb\/advanced-heading {\"block_id\":\"6e77950a\",\"classMigrate\":true} -->\n<div class=\"wp-block-uagb-advanced-heading uagb-block-6e77950a\"><h2 class=\"uagb-heading-text\">Casos de \u00e9xito<\/h2><div class=\"uagb-separator-wrap\"><div class=\"uagb-separator\"><\/div><\/div><p class=\"uagb-desc-text\">A lo largo del evento se analizar\u00e1n casos de \u00e9xito como estos.<\/p><\/div>\n<!-- \/wp:uagb\/advanced-heading -->\n\n<!-- wp:list -->\n<ul><li><strong>CDiscount: <\/strong>el primer ecommerce franc\u00e9s y la primera Marketplace europea<\/li><li><strong>Groovers: <\/strong>iniciativa artesanal de ukeleles personalizables<\/li><li><strong>Boxsr: <\/strong>marca de cosm\u00e9tica dirigida al p\u00fablico masculino con vistas a revolucionar el sector<\/li><li><strong>Etc.<\/strong><\/li><\/ul>\n<!-- \/wp:list -->\n\n<!-- wp:gallery {\"ids\":[230335,230336,230334]} -->\n<figure class=\"wp-block-gallery columns-3 is-cropped\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img src=\"https:\/\/presentiadm.com\/wp-content\/uploads\/2020\/09\/cdiscount-1024x487.jpg\" alt=\"\" data-id=\"230335\" data-full-url=\"https:\/\/presentiadm.com\/wp-content\/uploads\/2020\/09\/cdiscount.jpg\" data-link=\"https:\/\/presentiadm.com\/ecommerce-tour-euskadi-2020\/cdiscount\/\" class=\"wp-image-230335\"\/><figcaption class=\"blocks-gallery-item__caption\">CDiscount<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img src=\"https:\/\/presentiadm.com\/wp-content\/uploads\/2020\/09\/groovers-1024x648.jpg\" alt=\"\" data-id=\"230336\" data-full-url=\"https:\/\/presentiadm.com\/wp-content\/uploads\/2020\/09\/groovers.jpg\" data-link=\"https:\/\/presentiadm.com\/ecommerce-tour-euskadi-2020\/groovers\/\" class=\"wp-image-230336\"\/><figcaption class=\"blocks-gallery-item__caption\">Groovers<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img src=\"https:\/\/presentiadm.com\/wp-content\/uploads\/2020\/09\/boxsr-1024x531.jpg\" alt=\"\" data-id=\"230334\" data-full-url=\"https:\/\/presentiadm.com\/wp-content\/uploads\/2020\/09\/boxsr.jpg\" data-link=\"https:\/\/presentiadm.com\/ecommerce-tour-euskadi-2020\/boxsr\/\" class=\"wp-image-230334\"\/><figcaption class=\"blocks-gallery-item__caption\">Boxsr<\/figcaption><\/figure><\/li><\/ul><\/figure>\n<!-- \/wp:gallery -->\n\n<!-- wp:uagb\/advanced-heading {\"block_id\":\"d3f4548d\",\"classMigrate\":true} -->\n<div class=\"wp-block-uagb-advanced-heading uagb-block-d3f4548d\"><h2 class=\"uagb-heading-text\">En directo y en diferido<\/h2><div class=\"uagb-separator-wrap\"><div class=\"uagb-separator\"><\/div><\/div><p class=\"uagb-desc-text\"><\/p><\/div>\n<!-- \/wp:uagb\/advanced-heading -->\n\n<!-- wp:paragraph -->\n<p>Para las personas que no puedan seguir el Ecommerce Tour Euskadi ese d\u00eda, se mantendr\u00e1 la <strong>plataforma accesible durante un mes<\/strong> m\u00e1s. La plataforma, configurada espec\u00edficamente para la ocasi\u00f3n, dar\u00e1 acceso a <strong>diferentes espacios<\/strong> sin necesidad de descargarse ning\u00fan programa, directamente desde el navegador:<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:list -->\n<ul><li><strong>Salas,<\/strong> para seguir las <strong>ponencias<\/strong> programadas con <strong>chat online<\/strong> incluido.<\/li><li><strong>1to1 virtual,<\/strong> un espacio para solicitar una <strong>reuni\u00f3n<\/strong> con <strong>cualquier asistente<\/strong> al evento.&nbsp;<\/li><li><strong>Agenda,<\/strong> para consultar los distintos episodios del evento y calendarizar nuestra jornada.<\/li><li><strong>Speakers,<\/strong> donde accederemos a toda la informaci\u00f3n sobre los ponentes.<\/li><li><strong>Sponsors,<\/strong> para conocer las entidades que patrocinan el evento, con la posibilidad de programar citas con ellas.<\/li><li><strong>Diferidos,<\/strong> donde podremos volver a reproducir charlas que ya hayan tenido lugar.<\/li><\/ul>\n<!-- \/wp:list -->\n\n<!-- wp:paragraph -->\n<p>Con todo esto, os animamos a participar en el evento si os interesa el campo de la venta online y todo lo relacionado con la econom\u00eda digital. <\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Presence estar\u00e1 all\u00ed, \u00bfnos vemos? <\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:buttons {\"align\":\"center\"} -->\n<div class=\"wp-block-buttons aligncenter\"><!-- wp:button {\"className\":\"is-style-fill\"} -->\n<div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link\" target=\"_blank\" rel=\"https:\/\/ecommerce-news.es\/el-15-de-septiembre-vuelve-ecommerce-tour-euskadi-como-va-a-ser-el-evento\/ noopener noreferrer\">M\u00e1s informaci\u00f3n e inscripci\u00f3n<\/a><\/div>\n<!-- \/wp:button --><\/div>\n<!-- \/wp:buttons -->","_et_gb_content_width":"","footnotes":""},"categories":[29],"tags":[],"class_list":["post-236817","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-casos-practicos"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Caso pr\u00e1ctico: c\u00f3mo vender a granel online - Presentia<\/title>\n<meta name=\"description\" content=\"\u00bfQuieres saber c\u00f3mo vender a granel online de forma eficaz? Analizamos los retos espec\u00edficos que encuentran este tipo de negocios e-commerce.\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Caso pr\u00e1ctico: c\u00f3mo vender a granel online - Presentia\" \/>\n<meta property=\"og:description\" content=\"\u00bfQuieres saber c\u00f3mo vender a granel online de forma eficaz? Analizamos los retos espec\u00edficos que encuentran este tipo de negocios e-commerce.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/presentiadm.com\/fr\/comment-vendre-du-sang-en-ligne\/\" \/>\n<meta property=\"og:site_name\" content=\"Comunicaci\u00f3n y creaci\u00f3n web | Presentia\" \/>\n<meta property=\"article:published_time\" content=\"2020-11-04T09:29:14+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-02-01T14:35:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/presentiadm.com\/wp-content\/uploads\/2022\/02\/la-pimienta-dorada-mockup-escritorio.png\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"430\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Iciar Etxebarria\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Iciar Etxebarria\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/presentiadm.com\\\/como-vender-granel-online\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/presentiadm.com\\\/como-vender-granel-online\\\/\"},\"author\":{\"name\":\"Iciar Etxebarria\",\"@id\":\"https:\\\/\\\/presentiadm.com\\\/#\\\/schema\\\/person\\\/6c6a8c5b3bf236d15705edddaca13dbf\"},\"headline\":\"Caso pr\u00e1ctico: c\u00f3mo vender a granel online\",\"datePublished\":\"2020-11-04T09:29:14+00:00\",\"dateModified\":\"2022-02-01T14:35:45+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/presentiadm.com\\\/como-vender-granel-online\\\/\"},\"wordCount\":741,\"commentCount\":1,\"publisher\":{\"@id\":\"https:\\\/\\\/presentiadm.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/presentiadm.com\\\/como-vender-granel-online\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/presentiadm.com\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/la-pimienta-dorada-mockup-escritorio.png\",\"articleSection\":[\"Casos pr\u00e1cticos\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/presentiadm.com\\\/como-vender-granel-online\\\/#respond\"]}]},{\"@type\":[\"WebPage\",\"ItemPage\"],\"@id\":\"https:\\\/\\\/presentiadm.com\\\/como-vender-granel-online\\\/\",\"url\":\"https:\\\/\\\/presentiadm.com\\\/como-vender-granel-online\\\/\",\"name\":\"Caso pr\u00e1ctico: c\u00f3mo vender a granel online - Presentia\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/presentiadm.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/presentiadm.com\\\/como-vender-granel-online\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/presentiadm.com\\\/como-vender-granel-online\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/presentiadm.com\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/la-pimienta-dorada-mockup-escritorio.png\",\"datePublished\":\"2020-11-04T09:29:14+00:00\",\"dateModified\":\"2022-02-01T14:35:45+00:00\",\"description\":\"\u00bfQuieres saber c\u00f3mo vender a granel online de forma eficaz? Analizamos los retos espec\u00edficos que encuentran este tipo de negocios e-commerce.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/presentiadm.com\\\/como-vender-granel-online\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/presentiadm.com\\\/como-vender-granel-online\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/presentiadm.com\\\/como-vender-granel-online\\\/#primaryimage\",\"url\":\"https:\\\/\\\/presentiadm.com\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/la-pimienta-dorada-mockup-escritorio.png\",\"contentUrl\":\"https:\\\/\\\/presentiadm.com\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/la-pimienta-dorada-mockup-escritorio.png\",\"width\":800,\"height\":430,\"caption\":\"Mockup de ecommerce La Pimienta Dorada\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/presentiadm.com\\\/como-vender-granel-online\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/presentiadm.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Caso pr\u00e1ctico: c\u00f3mo vender a granel online\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/presentiadm.com\\\/#website\",\"url\":\"https:\\\/\\\/presentiadm.com\\\/\",\"name\":\"Comunicaci\u00f3n y creaci\u00f3n web | Presentia\",\"description\":\"Profesional de comunicaci\u00f3n freelance.\",\"publisher\":{\"@id\":\"https:\\\/\\\/presentiadm.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/presentiadm.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/presentiadm.com\\\/#organization\",\"name\":\"Presentia\",\"url\":\"https:\\\/\\\/presentiadm.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/presentiadm.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/presentiadm.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/logo-presentia-cuadrado.jpg\",\"contentUrl\":\"https:\\\/\\\/presentiadm.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/logo-presentia-cuadrado.jpg\",\"width\":696,\"height\":696,\"caption\":\"Presentia\"},\"image\":{\"@id\":\"https:\\\/\\\/presentiadm.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.instagram.com\\\/iciar.etxebarria\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/iciaretxebarria\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/presentiadm.com\\\/#\\\/schema\\\/person\\\/6c6a8c5b3bf236d15705edddaca13dbf\",\"name\":\"Iciar Etxebarria\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fc826d07452c82a1fdcafd4b0f400414d57abb846f44d9f0bf19bc37dfa518cd?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fc826d07452c82a1fdcafd4b0f400414d57abb846f44d9f0bf19bc37dfa518cd?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fc826d07452c82a1fdcafd4b0f400414d57abb846f44d9f0bf19bc37dfa518cd?s=96&d=mm&r=g\",\"caption\":\"Iciar Etxebarria\"},\"sameAs\":[\"https:\\\/\\\/presencedm.com\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u00c9tude de cas : comment vendre en masse en ligne - Presentia","description":"Vous voulez savoir comment vendre en vrac en ligne de mani\u00e8re efficace ? Nous analysons les d\u00e9fis sp\u00e9cifiques rencontr\u00e9s par ce type de commerce \u00e9lectronique.","robots":{"index":"noindex","follow":"follow"},"og_locale":"fr_FR","og_type":"article","og_title":"Caso pr\u00e1ctico: c\u00f3mo vender a granel online - Presentia","og_description":"\u00bfQuieres saber c\u00f3mo vender a granel online de forma eficaz? Analizamos los retos espec\u00edficos que encuentran este tipo de negocios e-commerce.","og_url":"https:\/\/presentiadm.com\/fr\/comment-vendre-du-sang-en-ligne\/","og_site_name":"Comunicaci\u00f3n y creaci\u00f3n web | Presentia","article_published_time":"2020-11-04T09:29:14+00:00","article_modified_time":"2022-02-01T14:35:45+00:00","og_image":[{"width":800,"height":430,"url":"https:\/\/presentiadm.com\/wp-content\/uploads\/2022\/02\/la-pimienta-dorada-mockup-escritorio.png","type":"image\/png"}],"author":"Iciar Etxebarria","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"Iciar Etxebarria","Dur\u00e9e de lecture estim\u00e9e":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/presentiadm.com\/como-vender-granel-online\/#article","isPartOf":{"@id":"https:\/\/presentiadm.com\/como-vender-granel-online\/"},"author":{"name":"Iciar Etxebarria","@id":"https:\/\/presentiadm.com\/#\/schema\/person\/6c6a8c5b3bf236d15705edddaca13dbf"},"headline":"Caso pr\u00e1ctico: c\u00f3mo vender a granel online","datePublished":"2020-11-04T09:29:14+00:00","dateModified":"2022-02-01T14:35:45+00:00","mainEntityOfPage":{"@id":"https:\/\/presentiadm.com\/como-vender-granel-online\/"},"wordCount":741,"commentCount":1,"publisher":{"@id":"https:\/\/presentiadm.com\/#organization"},"image":{"@id":"https:\/\/presentiadm.com\/como-vender-granel-online\/#primaryimage"},"thumbnailUrl":"https:\/\/presentiadm.com\/wp-content\/uploads\/2022\/02\/la-pimienta-dorada-mockup-escritorio.png","articleSection":["Casos pr\u00e1cticos"],"inLanguage":"fr-FR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/presentiadm.com\/como-vender-granel-online\/#respond"]}]},{"@type":["WebPage","ItemPage"],"@id":"https:\/\/presentiadm.com\/como-vender-granel-online\/","url":"https:\/\/presentiadm.com\/como-vender-granel-online\/","name":"\u00c9tude de cas : comment vendre en masse en ligne - Presentia","isPartOf":{"@id":"https:\/\/presentiadm.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/presentiadm.com\/como-vender-granel-online\/#primaryimage"},"image":{"@id":"https:\/\/presentiadm.com\/como-vender-granel-online\/#primaryimage"},"thumbnailUrl":"https:\/\/presentiadm.com\/wp-content\/uploads\/2022\/02\/la-pimienta-dorada-mockup-escritorio.png","datePublished":"2020-11-04T09:29:14+00:00","dateModified":"2022-02-01T14:35:45+00:00","description":"Vous voulez savoir comment vendre en vrac en ligne de mani\u00e8re efficace ? Nous analysons les d\u00e9fis sp\u00e9cifiques rencontr\u00e9s par ce type de commerce \u00e9lectronique.","breadcrumb":{"@id":"https:\/\/presentiadm.com\/como-vender-granel-online\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/presentiadm.com\/como-vender-granel-online\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/presentiadm.com\/como-vender-granel-online\/#primaryimage","url":"https:\/\/presentiadm.com\/wp-content\/uploads\/2022\/02\/la-pimienta-dorada-mockup-escritorio.png","contentUrl":"https:\/\/presentiadm.com\/wp-content\/uploads\/2022\/02\/la-pimienta-dorada-mockup-escritorio.png","width":800,"height":430,"caption":"Mockup de ecommerce La Pimienta Dorada"},{"@type":"BreadcrumbList","@id":"https:\/\/presentiadm.com\/como-vender-granel-online\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/presentiadm.com\/"},{"@type":"ListItem","position":2,"name":"Caso pr\u00e1ctico: c\u00f3mo vender a granel online"}]},{"@type":"WebSite","@id":"https:\/\/presentiadm.com\/#website","url":"https:\/\/presentiadm.com\/","name":"Communication et cr\u00e9ation de sites web | Presentia","description":"Professionnel de la communication en free-lance.","publisher":{"@id":"https:\/\/presentiadm.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/presentiadm.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/presentiadm.com\/#organization","name":"Presentia","url":"https:\/\/presentiadm.com\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/presentiadm.com\/#\/schema\/logo\/image\/","url":"https:\/\/presentiadm.com\/wp-content\/uploads\/2026\/03\/logo-presentia-cuadrado.jpg","contentUrl":"https:\/\/presentiadm.com\/wp-content\/uploads\/2026\/03\/logo-presentia-cuadrado.jpg","width":696,"height":696,"caption":"Presentia"},"image":{"@id":"https:\/\/presentiadm.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.instagram.com\/iciar.etxebarria\/","https:\/\/www.linkedin.com\/in\/iciaretxebarria\/"]},{"@type":"Person","@id":"https:\/\/presentiadm.com\/#\/schema\/person\/6c6a8c5b3bf236d15705edddaca13dbf","name":"Iciar Etxebarria","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/secure.gravatar.com\/avatar\/fc826d07452c82a1fdcafd4b0f400414d57abb846f44d9f0bf19bc37dfa518cd?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/fc826d07452c82a1fdcafd4b0f400414d57abb846f44d9f0bf19bc37dfa518cd?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/fc826d07452c82a1fdcafd4b0f400414d57abb846f44d9f0bf19bc37dfa518cd?s=96&d=mm&r=g","caption":"Iciar Etxebarria"},"sameAs":["https:\/\/presencedm.com"]}]}},"_links":{"self":[{"href":"https:\/\/presentiadm.com\/fr\/wp-json\/wp\/v2\/posts\/236817","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/presentiadm.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/presentiadm.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/presentiadm.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/presentiadm.com\/fr\/wp-json\/wp\/v2\/comments?post=236817"}],"version-history":[{"count":0,"href":"https:\/\/presentiadm.com\/fr\/wp-json\/wp\/v2\/posts\/236817\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/presentiadm.com\/fr\/wp-json\/wp\/v2\/media\/240264"}],"wp:attachment":[{"href":"https:\/\/presentiadm.com\/fr\/wp-json\/wp\/v2\/media?parent=236817"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/presentiadm.com\/fr\/wp-json\/wp\/v2\/categories?post=236817"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/presentiadm.com\/fr\/wp-json\/wp\/v2\/tags?post=236817"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}